The Rose Parade began in 1890s to promote the warm winters of the west coast. The parade preceded various sporting events in order to attract attention and spectators. The first American football game was played in 1902 and the proper football stadium was commissioned in 1920 and completed by 1923. The Parade and Tournament known as Rose Bowl takes place on New Years day. Rose Bowl is located in Pasadena, California and the Parade starts near the headquarters – former Wrigley Mansion at Orange Grove street and follows Colorado street.